Customer correspondence plays a critical role in the customer life cycle for insurers. Yet legacy systems hold insurers back from efficiently providing the fast, personalized, responses that today's consumers expect.
By modernizing correspondence management systems organizations can achieve agility, speed, and personalization goals across all required channels, ultimately enabling a better customer experience.
It's time to change the way organizations look at correspondence and how they communicate with customers. Organizations need to take advantage of new solutions at the forefront of this transformation, while maintaining the ability to deliver communications via traditional channels.
Here are the top 10 capabilities that organizations need to have in place to support the demands of next-generation correspondence management to meet the demands of today and the future.