Technology has made its way into almost every aspect of human life. The number of devices connected to the
Commercial insurance underwriting is currently poised to ride the wave of this technological sea change. The insurance industry has always been driven by data, and over the past few decades, our increasingly digital economy has dramatically expanded the amount of available data and resources. There were
More publicly available digital information means underwriters have greater access to information on potential risks. But traditional underwriting research methods are inefficient when it comes to ingesting and interpreting such huge amounts of data. Manual searches are time-consuming and open to human error and omission. Popular search engines return page after page of unrelated results to dig through. And consumer expectations create pressures to produce and return risk assessments quickly without sacrificing accuracy.
Enter Artificial Intelligence:
Business classification:
Business classification has been a longstanding challenge for commercial insurance carriers. Underwriters typically engage in arduous, manual and time-consuming processes to determine and validate a business’ classification code (e.g., NAICs code). This manual research can amount to guesswork, and often results in a single-threaded assessment of the business class based on limited data points. A single NAICS code may only reflect a portion of the services provided by a commercial insured.
AI can leverage all publicly available online resources to create a dynamic business classification and risk assessment, comprising multiple NAICS codes.
Crowd-sourced evaluation:
By nature of doing business in the modern world, nearly every organization creates a digital trail. AI-assisted research can follow this trail to include a crowd-sourced evaluation of the business location, services, safety features and new risk insights. A
With just a business name and address, AI data platforms can be configured to retrieve valuable data and build relevant underwriting insights within seconds.
It’s not just delivering a needle found in a haystack — it’s taking the entire haystack and spinning the straw into gold.
Efficient submission/application processing:
Several steps in the underwriting process can be automated through AI, including data collection, data extraction, filling forms and other tedious tasks.
AI helps to streamline the submission process and increase conversion rates. Using computer vision, natural language processing, and unstructured
Enabling the underwriter:
AI is the next logical step in commercial insurance underwriting. It is how you tap into the data that is everywhere — and constantly expanding — and make it actionable. In just the last few years, AI has prompted a new evolution within the insurance industry. AI can help expand, deepen and interpret the range of data sources available to underwriters, and provide invaluable insights for a more thorough and more accurate depiction of risk.
More and more leading insurance carriers are using real-time data and advanced analytics to reimagine risk evaluation and enhance efficiency. In a recent
The future of commercial underwriting belongs to those that can successfully navigate the digital realm. Because effective underwriting is based in truth, and the truth is out there.