LA blazes bolster case for wildfire-tech investment, VC Clerico says

Firefighters battle the Eaton Fire in Altadena, California on Jan. 8.
Firefighters battle the Eaton Fire in Altadena, California on Jan. 8.
Jill Connelly/Bloomberg
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(Bloomberg) --The Los Angeles wildfires are an unmissable signal for investors to back startups aimed at mitigating and preventing similar disasters in the future, according to venture capitalist Bill Clerico.

Clerico, the founder and managing partner of Convective Capital, says there are "huge incentives" to invest in so-called adaptation technologies that can help avoid some of the financial damages now being experienced by homeowners and businesses across the Los Angeles area. The latest estimates for insured losses from the wildfires are now as high as $40 billion.

Clerico first became interested in such solutions after a devastating blaze razed 90 acres near his log cabin in Mendocino County, north of San Francisco, in 2018.

Read More: New Venture Fund Will Only Back Tech Combating Wildfires

Since then, his San Francisco-based Convective Capital has bankrolled 18 startups focused on preventing, monitoring or suppressing wildfires. These include Pano AI, which builds smart cameras for spotting new fires, and wildfire risk manager BurnBot, whose tank-like robot conducts controlled burns with no open flames. A filing dated Jan. 7 shows the venture firm is raising a new $75 million fund from limited partners to double down on its wildfire tech investment.

Beyond Convective, a growing number of VC investors have raised funds in recent years for businesses focused on building resilience to global warming-linked natural catastrophes. New York-based Lightsmith Group launched a $186 million growth equity fund in 2022 for climate adaptation solutions. That same year, Bill Gates-backed Breakthrough Energy Ventures also announced it expanded its investment scope to include startups addressing not just the causes but the effects of climate change.

Yet adaptation-focused financing so far isn't enough. The world's demand for adaptation and resilience solutions exceeds $1.4 trillion annually, according to Tailwind Climate, a Berkeley, California-based advisory and investment firm. Of all the funding deployed in global climate tech startups during the period from 2019 to 2023, only $4.5 billion, or 3% of the total, went to adaptation, Tailwind says.

Bloomberg Green spoke with Clerico about why it's vital to get investors engaged in adaptation work, how the Los Angeles fires and other climate-fueled disasters help boost investors' commitment, and where he sees the next opportunity in wildfire-tech investment. This conversation has been edited and condensed for clarity.

The LA fires have raised serious concerns over how we cope with wildfire risks. What role do you think venture capitalists can play in wildfire management?

It's likely that the Los Angeles fires will be the most expensive wildfires of all time because of the financial damages. Anyone with a physical asset, whether you are a homeowner or if you have a business, faces an enormous exposure. The silver lining is that there are huge incentives for individuals and companies to invest in mitigation and prevention to stop that from ever happening again. From an investor's perspective, we certainly see an opportunity, given that the markets are growing so quickly. We also see our job is to give the capital that enables the first version of the product to be built, so that customers can then pay for it and drive demand.

Has investors' interest in backing wildfire-tech startups increased in recent years?

There's more and more interest as people start to understand the size and scale of this market. After the events of the last week, it will continue to increase. That being said, I think other investors consistently underestimate the demand for wildfire technologies. A lot of investors look at a potential customer like a utility or an insurance company, and say, "It's very slim and very slow. We don't want to invest in companies that sell to utilities or insurance companies." But I think utilities, insurers or many other customers of wildfire tech are very deep-pocketed. They might be slow moving in decision-making, but they have enormous exposure. Over the long run, I think wildfire-tech startups will be very successful selling to those companies, but they look different from someone selling software products to tech companies.

Is there a market in which wildfire-tech startups are more established?

Fire-tech companies that sell to utilities have gone the farthest. After Pacific Gas and Electric went bankrupt because of the 2018 wildfires, there's been a massive change in the utility industry. They have been looking for wildfire solutions and spending on those solutions, so the market serving utilities is relatively well developed.

Where do you think wildfire technologies are badly needed yet barely deployed?

On the government as a customer, that has lagged a little bit. I think the government has not been particularly aggressive in embracing technology. It's changing, though. Particularly after the events of the last week, there's going to be a real reckoning about what the government needs to do differently and how technology can play a role in that. I see that as one of the next big opportunities.

As an investor, what challenges have you run into in backing fire-tech startups?

I think the biggest challenge is making the case that the market for these solutions is much bigger than what people think. Many investors look at fire tech and think of it as a niche market. Our biggest challenge is reversing that perception.

When large events like the LA fires happen, that obviously shifts perception. My hope is that this conversation stays as an important one, not just for a couple of weeks but for years. The more activity there is in this space, the better it will be for society, the more solutions and more innovation we will have. And we will ultimately be able to stop catastrophic wildfires.

Have the LA fires impacted your investment thesis in any way?

It increases the urgency and the amount of capital that we look to deploy in fire-tech startups, because it is clear that the demand for these solutions is strong and that we need to go faster.

Right now, we're very focused on wildfire, which we think is the most important category in climate change adaptation and resilience. But over the long run, we can take our learnings from wildfire-tech investment and apply them in lots of other adjacent categories in this broader resilience movement.

To contact the author of this story:
Coco Liu in New York at yliu1640@bloomberg.net

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